About Us
Dynamic, collaborative and enthusiastic; that’s us in a nutshell
Why don’t we dig a little deeper…
Every day we build strong connections
From our customers, suppliers, to our team, our continuous collaboration helps us to transport some of the wildest things you can imagine, partnering with huge global brands to access a worldwide market.
Our levels of experience and reputation have enabled us to innovate quickly within the industry, even leading us to become DHL’s UK Sales Partner. We do this by employing the greatest talent and creating a vibrant culture where we value experience, creativity and a healthy work life balance.
what are the special ingredients that make us, us?
Our values
You could say our secret recipe lies in our DNA, which is set out in our 4 core values – who we are as a team to be the best for our customers, our suppliers and each other.
We Own It
We take as much individual responsibility as we can. Our long-term success comes from listening, learning and constantly improving.
We are Creative
We continuously innovate and are tenacious in helping our customers, suppliers and each other to find the solution to achieve their goals.
We are Better Together
We have a friendly, open culture of collaboration with our customers, suppliers and each other, helping us to achieve the best results and overcome even the most difficult challenges.
We are Authentic
We do what we say. Being honest, straightforward and humble builds trust in everything we do.
The team behind the brand
History in numbers
From there to here
Our home is in Nottingham, central to the UK and named as one of the best places to start a business. You’ll find us with our neighbours, Boots, one of the country’s most well-established and thriving brands.
Established by Ian Baxter and Peter Isler, made a £2.5 million turnover.
Hit £10 million turnover.
Began our partnership with DHL Freight, between the UK and Nordics.
Named fastest growing company in Nottinghamshire.
Awarded Authorised Economic Operator (AEO) status.
We’re announced as DHL Freight’s UK Sales Partner for all freight between the UK and Europe. We established our partnership with Gerlach.
When the UK withdrew from the EU; we led the way in supporting customers through this transition.
Expanded to a team of 120, with a turnover of £37 million.
Baxter Freight launches a new website to help customers find the right solution.
What've we been up to...
Earn your value – enhancing customer satisfaction
We take immense pride in offering unparalleled customer service in all aspects of our work, setting the benchmark for personalised solutions, responsive support, and continuous improvement.
Sleigh your supply chain – festive planning
The twinkling lights, the festive decorations, and the warm smell of freshly baked cookies—it’s almost that time of the year again!
Keeping global shows running – Rugby World Cup
Logistics plays the role of an unsung hero for all events not just the Rugby World Cup, working tirelessly behind the scenes to organise the seamless union of athletes, equipment, and fans during every sporting spectacle.
Black Friday Logistics Checklist
In the world of supply chains and stock planning, it rolls around all too quickly. Retail operations start ramping up for Black Friday and ‘peak season’ planning early in the year to avoid any unpleasant surprises.
Building amazing spaces made possible by Accelerate UK
As a British business we like to stay close to our market. We work with a vast array of businesses, from customers moving goods in and around the UK and
The International Day of Charity
The importance of the day. The 5th September is The International Day of Charity, an event all about raising awareness of important charity work around the world. For over 10